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It’s well-understood that beautiful website design is a must-have for businesses operating in the digital space—which is virtually every business today. With a single visit to your website, you want customers to make purchases or book appointments quickly and clearly view your branding. While having an attractive website with superb usability is undoubtedly necessary, many […]

In 2021, customers continue to prioritize safe and convenient shopping. Businesses can accommodate their needs with payment technology that reduces the need for in-person interaction at point of sale. Contactless, omnichannel and unattended payment solutions provide pandemic-friendly contact-free options and e-commerce support. Although these modern payment methods have grown increasingly popular, the pandemic offers a […]

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Switching gears to meet demand during the health crisis would have been nearly impossible without the help of several emergency loans and grants that helped pay the rent and employees. But even as life slowly returns to normal, merchants say they’re far from out of the woods and still need help. Many small-business owners are […]

It’s well-understood that beautiful website design is a must-have for businesses operating in the digital space—which is virtually every business today. With a single visit to your website, you want customers to make purchases or book appointments quickly and clearly view your branding. While having an attractive website with superb usability is undoubtedly necessary, many […]

In 2021, customers continue to prioritize safe and convenient shopping. Businesses can accommodate their needs with payment technology that reduces the need for in-person interaction at point of sale. Contactless, omnichannel and unattended payment solutions provide pandemic-friendly contact-free options and e-commerce support. Although these modern payment methods have grown increasingly popular, the pandemic offers a […]

Brick-and-mortar businesses across America are reopening their doors. However, many are a little anxious about how much their new operating costs will eat into their profits. Safety First The most important factor, of course, is maintaining safety guidelines set by the CDC local governing bodies. Besides preventing the spread of infection, it gives consumers the […]

Retail Trend #1: Social Commerce This year’s surge in online shopping is here to stay, especially given the hurdles presented by the COVID-19 pandemic and the closure of brick-and-mortar stores. According to a recent study, in 2020, nearly 41% of customers said they were currently shopping online for things they would normally buy in-store. Social commerce — […]

We often think of a company brand as just the name and logo. But while these externally facing elements are crucial for things like brand recognition and loyalty, they only scratch the surface of what branding really is.  Brand strategies run deep. In order to have a brand that stands the test of time and […]

So, you have excess inventory after the holidays. You are not alone. This is a common scenario faced by all retailers, as they spend months preparing for the holiday season, only to be left with the back of the store full of post-holiday inventory. This isn’t good for many reasons. Many products have infinite life […]

Due to the pandemic, all businesses recently had to adapt to a new way of life. Businesses more than ever are in need of a platform that allows them to accept multiple payment types and offers solutions to help them continue to run their business. Betterpay is proud to provide a solution that keeps American […]

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